To Pantone or Not To Pantone, That Is the Question
For years, Pantone was the defacto standard for picking colors for graphic artists. I have had Pantone swatch books within easy reach of my drawing board and then my computer my entire career. Back in the day, complicated CMYK combos were a pain and had to be hand-stripped together—that meant a lot of work and […]
Paint the Town
I can generally find my way around Philadelphia pretty easily, but there are times I get turned around and going in the wrong direction. I have never ended up in New Jersey by mistake, but there have been times when my route to a given location is less than ideal. On one of those unintended […]
How Intelligent is AI Really?
Seems like AI is suddenly everywhere. Call customer service for almost any business other than a small mom and pop store, and you will probably be greeted with an AI voice that states confidently that it can help you and understands complete sentences. Spoiler alert… it almost always doesn’t. And, of course, the one sentence […]
What Comes Around
For three years when I was a kid, I lived near Somerville, New Jersey and attended Old York Elementary School located on Old York Road. Built in the 18th century, York Road (the “old” part came a bit later) connected Philadelphia to New York. A stagecoach could make a one-way trip between the two cities […]
The World is Flat… Again
Back in the mid-1980s (yes, that long ago), when I started working as a graphic designer, almost all design was “flat.” Drop shadows, gradations, and other dimensional effects were not easy to achieve. Creating those looks involved a lot of time and planning and money.
Rainbows are Magic
Rainbows are magic. I know there is scientific explanation for their appearance (which I do understand), but I prefer to think of them as simply magic. Appearing after it rains, just as the sun is coming out like, well, magic. Rainbows always make me smile. Rainbows are just happy things—a little present from nature.
Design in the Age of COVID
It has been a constant in every annual report that I have ever worked on. (And, no, I am not referring to the actual financials). The Board photo. Along with the CEO image, it is probably the most politically sensitive item in the whole report. If you don’t think your picture is flattering, then you […]